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Search Engine Optimization

What is Search Engine Optimization?
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's natural or un-paid organic on search engine result pages.

Why do You Need SEO?

If your site can't be found you miss out on incredible opportunities to do business with people who are looking for what you offer. To get any sort of traffic from search engines, you need to be within the top 30 results, preferably within the top 10 results. 90% of users do not look past the 3rd page of search results. Optimize for the wrong keyword and you could see your search engine traffic plummet.


Professional SEO firms like OritechInfoSoft help to improve search engine rankings for their clients by modifying their websites to better reflect what search engines are looking for. SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Positioning a website higher on search engine result pages dramatically increases its overall visibility. Studies indicate that people often only pay attention to the first few results for the specific keyword(s) they searched for, therefore it is imperative to ensure your website / company is positioning high on search results.
Search Engine Optimization is a difficult-to-manage task if you are not acquainted and new to it though it is not impossible to manage a website entirely on your own. Therefore, hiring a SEO professional will return you the true value of your money with results that will not only assure top rankings on search engines, increased web traffic but also internet marketing and advertising that will be profit driven for your business.


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